Below is the gateway to the The Communications Agency’s Association of Bangladesh Strategic Management, Marketing and Advertising Planning On Line Seminar Learning web site. This web site has a wealth of strategic management and marketing and advertsinging templates, tools and checklists.

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The Communication Agency's Association of Bangladesh

Welcome to the The Communications Agency’s Association of Bangladesh Strategic Management, Marketing and Advertising Planning On Line Seminar Learning web site. This web site has been developed with the support of the Canadian International Development Agency for the Private Sector Regulations Implementation and Support Mechanism [PRISM] Project – Bangladesh

This web site is to provide continued on line learning and further resources for the participants of the January 2004 seminar workshops in Dhaka, Bangladesh, for their professional and competency development. The January seminar workshops delivered teaching and learning on the principles of long term strategic planning and the principals of the annual marketing planning process and how the advertising planning function is strategically interconnected with these planning processes.

The ability of Bangladesh’s government and the country's social marketing NGOs to effectively communicate with Bangladesh's citizens, especially those living in poor rural areas, is an essential requirement for improving the health and social inclusion of Bangladesh's citizens and to foster economic growth. It is important that the country’s comunications agencies have enhanced capabilities to support the country's social marketing organizations for promotional and informational campaigns in the social areas of health, nutrition, the safety and well being of women and children and poverty reduction.

This site has a weatlth of stratgeic planning, marketing and adversting planning templates and resource links, as you can see from the navigation links above. The links in the navigation bar above are not functional. If you would like to request access to this customized web site, just email Derek Mitchell, by clicking on the email contact link below: